News from
the digital world

How to prepare your website for AI search in 2026

Search behaviour is changing. Instead of reviewing a conventional list of results, users may receive a generated answer that compares […]

21 July 2026

Automation and AI for SMEs: what to improve in sales and marketing in 2026

A lead arrives through a form, somebody copies it into a spreadsheet, another person replies and a week later nobody […]

15 July 2026

How to prepare your website for Google Ads without wasting budget

Google Ads can bring qualified traffic to a website quickly. Problems begin when the destination page does not help that […]

9 July 2026

CRM and sales automation: stop losing leads and shorten response times

Many companies do not lose customers because their offer is weak. They lose them because no one has designed the […]

3 July 2026

Why your manufacturing website does not generate enquiries — and how to fix it

Your company has a website, product catalogue, contact details and an enquiry form — but still receives too few valuable […]

16 May 2026

How much does a website cost in 2026? Pricing guide and practical advice

How much does a company website cost? The honest answer is: it depends. That familiar phrase is not an attempt […]

5 February 2026

The mandatory online withdrawal function: prepare your store for the new EU rules

From 19 June 2026, online interfaces used to conclude covered distance contracts in the EU are due to provide consumers […]

1 December 2025

New website obligations for property developers: a practical checklist

Since 11 July 2025, property developers operating in Poland have been subject to detailed rules on publishing offer and price […]

11 July 2025

WCAG 2.2: does your website meet accessibility standards?

What is WCAG 2.2? A short introduction WCAG 2.2 is a version of the Web Content Accessibility Guidelines: an international […]

14 May 2025

How to prepare your online store for Black Friday and the holiday rush

Black Friday and the run-up to Christmas are among the busiest periods in an online retailer’s calendar. Customers are actively […]

25 November 2024

E-commerce content optimisation: best practices

Simply having an online store is no longer enough to attract and retain customers. The quality of its content — […]

13 September 2024

The key elements of an effective website

A website is more than a company profile. It is often a customer’s first meaningful interaction with the brand and […]

13 December 2023